Your Brand. Powered by Sipperz.
Build a beverage program that looks and feels like your own.
Private Label gives your brand center stage. Starting with the Sipperz product platform, SF Fruit Co can help create a beverage program built around your identity, from packaging and presentation to flavor selection and serving format.
Whether you're developing a hospitality-exclusive product, retail line, signature beverage program or special-event offering, Private Label gives you the flexibility to making the experience distinctly yours.
Your Brand Takes Center Stage
With Private Label, the product presentation can be developed around your brand rather than the standard Sipperz consumer identity.
Your logo, colors, messaging and visual identity can become the primary package presentation while the Sipperz platform provides the beverage format behind it.
That makes Private Label ideal for organizations looking to create something that feels proprietary rather than simply promotional.
Built Around Your Program
Private Label can extend beyond package artwork.
Depending on the program, we can explore packaging design, flavor selection, base recipes, serving formats, multi-serve options, hospitality applications and retail presentation to create a product suited to your operation.
From Sipperz to Something Distinctly Yours
I'd simplify the current three-step “How It Works” considerably:
1. Define the Program
Tell us what you're building, where it will be sold or served, your audience, expected volume and the role you want the product to play.
2. Develop the Product
We'll determine the appropriate Sipperz format, flavor direction, packaging approach and branding requirements for the program.
3. Prepare for Production
Once the program is defined and approved, we'll establish production requirements, quantities, timelines and delivery planning.
That's much safer than the existing “We manufacture, package, and deliver finished product” language because we already know production can involve outside packaging/manufacturing suppliers and substantial lead times. SFF Company
Made for Bigger Ideas
Private Label makes the most sense when the product itself is intended to become part of the customer's brand.
Hotels & Resorts • Cruise Lines • Casinos • Restaurant Groups • Retailers • Entertainment Venues • Corporate Programs • Events & Festivals • Hospitality Groups
Programs can range from exclusive hospitality offerings and signature beverage concepts to retail products, seasonal releases and venue-specific programs.
Co-Branding or Private Label?
I definitely want this section on this page. It answers the question buyers are going to have.
Choose Co-Branding when:
You want to keep the recognizable Sipperz flavor packaging and add your logo or identity to the dedicated co-branding area.
Choose Private Label when:
You want your own brand to become the primary identity of the product and need a more customized beverage program.
Let's Build Something With Your Name On It.
Tell us what you're envisioning, where it will be sold or served and approximately how much product your program may require. We'll help determine whether Private Label is the right fit and what it would take to bring the concept to market.
SF Fruit Co — Make It Yours. Shake ~ Sip ~ Repeat. 🍍🖋️